Zeba Qureshi

Zeba is an accomplished thought leader in content monetisation, with extensive experience gained at industry giants like BBC, Google, TikTok, and Amazon. Over the past decade, she has been instrumental in shaping the creator economy across Europe and the Middle East. Zeba is particularly passionate about empowering Muslim creators, providing strategic advice internationally and leading multiple Muslim networks to help them realize their full potential. Her strategic vision and expertise have driven significant revenue growth through partnerships with platforms such as Spotify, Snap, Meta, and TikTok, initiatives that have collectively generated over millions in revenue.